Social & Environmental Strategy

SOAPLAY™ Impact Program | APAC & Africa

Small act with a big impact

Washing your hands is something we do everyday, but did you know that 2.3 billion people worldwide don’t have access to soap? Without clean water and soap, germs can enter the body and make us sick, leading to disease.

It’s our uncommon approach to the common problem that nearly half a million kids die each year due to preventable diarrhoeal diseases.

We hope to help create positive and life-saving hygiene habits for children who, in most cases, lack access to handwashing education and facilities.

The ‘SOAPLAY™ Song’ makes handwashing fun, interactive and memorable while following the CDC’s recommended scrubbing time.

Impact program objectives

Sponsorship will help Eco-Soap Bank with their aim to install large scale machinery to make an even greater impact:

Impact program inclusions

  • Keys to the impact program for co-create
  • SOAPLAY™ song with 2 years global usage rights
  • Impact reporting, data, assets and progress updates
  • Factory or school tour hosted by Eco-Soap Bank
  • Sponsor plaque on new machinery in Cambodia & Tanzania
  • Deliverables by December 2024*

And much more! *Delivery by December 2024 is contingent on the receipt of your sponsorship confirmation by 1st July 2024, and may be subject to any external factors influencing timing.

Partners

  • Impact Partner

    Eco-Soap Bank

    A humanitarian and environmental non-profit organization working to save, sanitize, and supply leftover soap from manufacturers for the developing world. SOAPLAY™ is their way to make handwashing fun for kids.

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  • Music Partner

    Fulton Street Media Group

    A music-driven production company with a goal to make music that outlives us. They have decades of experience working with the world’s biggest brands to synchronise music and memory to create hooks that last forever.

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  • Purpose Partner

    Mutual Value Labs

    Equips companies to drive superior value creation through the Economics of Mutuality operating model via digitally enabled consulting capabilities, proprietary tools, and leadership development programs that empower businesses to enhance performance by profitably addressing challenges in society.

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There’s no business like soap business

Contact us to find out more about how to get involved.

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